Commercial Focus

Commercial & Collaborative

How we help our clients 

Our clients expect more than just expert advice. Our commercial focus and collaborative approach allow us to really help our clients maximise the value of their IP. We work with a range of organisations from start-ups and SMEs through to public sector bodies, universities and multi-national enterprises, covering the full spectrum of industries. 

We build close and longstanding relationships with our clients to establish defensive and offensive IP portfolios that generate commercial value, and we have been involved with a number of highly successful university spin-outs and licencing deals.

We take a collaborative approach when working with our clients, and advise them on a course of action that is best aligned with their business objectives. Understanding the value of a potential innovation or a brand is as important as understanding the technology or marketing behind it. Clients value our integrity, honesty, collegiate approach and the robust practical advice we give.

We share our client's ambition, passion and entrepreneurial spirit and we empower our teams to go above and beyond what our clients expect when it comes to service delivery.

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Protect

IP is a valuable asset that needs to be protected.  It can relate to a brand, invention, design or other kind of creation, and it can be legally owned.  We work with clients at an early stage to understand their strategy and to assess the value of protection.  Implementing the right IP strategy can mean the difference between commercial success and failure.

Exploit

We understand the commercial value of an IP portfolio and guide our clients on how they can use this asset to benefit your business.  Whether this is through licensing, a successful SPC negotiation or the value of a brand, we have the expertise to evaluate and identify the best commercial outcome for their organisation.

Enforce

We adopt a commercial approach to the resolution of conflicts and disputes, preferring to pursue negotiated solutions that meet our clients’ needs. If this route fails, we will pursue formal procedures to challenge or enforce rights.  We understand the importance of our clients IP and will do everything we can to fight to protect it.